For 23 years, Hoffman has helped over 100 technology clients successfully market their products
and services. From growing firms seeking to penetrate challenging markets to established industry leaders
seeking to extend their dominance, Hoffman has provided expert communications that help our clients stand
out from their competitors. At Hoffman, we don't just write copy, we build relationships. In fact, after
two decades in business, we still serve our first client. Over this time, we have provided writing
services on an ongoing basis for leading technology companies, such as SAP, Symantec, HP, Research In Motion, Trend Micro,
Adobe, Cisco Systems, Sprint, and many others. Following are examples of what our clients have to say about Hoffman in their own words.
White papers and sales guides for HP More »
"Hoffman Marketing Communications made the process of developing e-business sales guides and white papers faster and easier. I provided them with a wide range of strategically relevant - but disconnected - data sources covering over 30 third-party software products, plus a wide range of HP software products, services, and hardware components. Hoffman was able to synthesize this material with other
vertical industry research, creating cohesive sales guides and white papers for the retail and manufacturing industries. Right from the first draft, Hoffman's work was high quality and on target,
allowing me to stay focused on other key marketing initiatives."
Alvina Nishimoto
Solution Marketing Manager
Hewlett-Packard Company
White paper for InStranet More »
"Working with Hoffman has proven to be a real pleasure. Hoffman's writers quickly got up to speed on our knowledge-base solution for call centers. They deftly managed the synthesis of a vast amount of
information and expertly managed the various expectations of key contributors within our organization. Despite the complexity of the topic, Hoffman produced a first draft of first-rate quality. Any firm
looking to extend their in-house marketing communications capabilities would be wise to consider Hoffman."
Joseph V. Kaszynski
Director of Marketing
InStranet, Inc.
Brochure for Argonaut Technologies More »
"Hoffman developed a brochure that targets customers in the pharmaceutical chemical research and development area. The collateral describes the compelling value of our end-to-end solution, which is a
product suite for chemical development instrumentation. Hoffman's senior writer quickly comprehended the scientific complexities facing our customers and produced a first draft that captured the essence
of our message. We are very pleased with the results and intend to use Hoffman on future projects. I would recommend them to any firm that seeks to add instant marketing talent to their team."
Lisa Sellers
Product Marketing Manager
Argonaut Technologies
White papers for Syntel More »
"I'm impressed by how quickly Hoffman writers understood our technologies as well as our business and communication goals, and produced first drafts that were on target and required only minimal edits.
When I turn to Hoffman with a complex writing project, I feel confident that the process will go smoothly and the final piece will be first rate. As a result, I'm free to focus on other strategic
projects instead of worrying about the accuracy and messaging of our collateral."
Karen Syrkowski
Sr. Manager, Marketing Communications
Syntel, Inc.
Solution briefs, success stories, white papers, and more for SAP More »
"Hoffman Communications has become an indispensable resource for the SAP Global Collateral group. In the time
they have been working for us, they have proven themselves to be reliable, hard working, and well organized.
They quickly learned the intricacies of our product and service offerings and how to work within our processes.
This, combined with superior writing and editing skills, have made them a pleasure to work with. Whenever an
especially difficult or urgent project comes in, we often say the same thing: ëSend it to Hoffman.'"
David Grasso
Senior Copyeditor
SAP Global Collateral
